We mention self-styled Media Futurist Gerd Leonhard often here; he's an adroit synthesizer of contemporary thinking about media, technology and business - especially when it comes to the music industry.


Here's the slide show for a presentation he gave recently to the AMBC conference in Sydney. As ever with de-contextualised slide-based presentations, you have to do a bit of mental leg-work, but his narrative is pretty clear, and his contention that getting attention trumps seeking control every time seems, to us, incontestible.